Hero sells more motorcycles than Harley, KTM, and Ducati combined. But outside India, no one talks about them. But Hero’s story isn’t just about motorcycles, it’s about how India became a blueprint for building at scale. In a $3.7T economy with the world’s largest youth population, understanding Hero means understanding how the next wave of global companies will be built. Maybe it’s time we learn from a market growing faster than most Western nations can ever keep up with.